Carlisle

It was months and months in the planning but the hard work and attention to detail paid off for the franchisees who have just returned from the ‘DreamEscape’ trip in Dubai. Organised to help them step away from the ordinary in an incredible setting where they would learn the tools to further their personal and professional growth, the retreat provided a balance of valuable insights and unforgettable experiences.

Dubai was chosen for its vibrant energy, thriving entrepreneurial ecosystem and forward thinking approach to education, making it the perfect city in which Razzamataz Theatre Schools franchisees could immerse themselves in personal development workshops, learn valuable business strategies and return reenergised and inspired to elevate their schools in the UK, ultimately providing their students with even more opportunities to succeed.

The trip was organised and led by Denise Gosney, the Managing Director and Founder of Razzamataz, alongside Operations Director Matty Rayson, Business Coach Hayley Limpkin, and Creative Director Emily Connor. Matty, a dedicated franchisee and valuable member of the Head Office team, began his Razzamataz journey at just 16 years old as part of a work placement and has since grown into a key figure within the business. Both Hayley and Emily bring over 12 years of experience as former franchisees of Razzamataz Medway and now use their expertise to support and train other franchisees, helping them achieve the same success and fulfilment they experienced.

“This retreat has allowed leaders within Razzamataz to recognise their own emotional landscape, looking at surface-level behaviours and digging into deeper beliefs, emotions, and identities,” explains Hayley. “From here, they can continue the curiosity about what lies beyond their autopilot version of leadership. It takes courage to do this, and it’s been a real honour to guide these wonderful leaders.”

The week featured a variety of activities, including visits to iconic landmarks like the Burj Khalifa, the Dubai Opera House as well as relaxing at a luxury rooftop lounge at Cloud 22, offering stunning views of the Dubai skyline. Franchisees also explored Old Dubai, enjoyed a Dhow Cruise along Dubai Creek, and experienced the breathtaking desert landscape with Jeep rides, dune bashing, and a traditional BBQ dinner under the stars.

“Our goal was to provide a balance of professional insights, personal growth opportunities, and unforgettable experiences,” says Founder Denise. “The franchisees returned energised, connected, and ready to apply what they’ve learned to grow their schools and positively impact their communities. We have also met so many wonderful people and school leaders in Dubai and we are excited to be embarking on the next stage of Razzamataz’s growth, with international expansion.”

With plans to open the first Razzamataz school in Dubai in 2025, this retreat served as a powerful platform for the network’s expansion, bringing the multi-award-winning brand closer to its vision of inspiring young people through performing arts on a global scale. As part of the trip, the Head Office team were invited to participate at the Leaders in Education Conference, sharing their 25 years’ experience in performing arts education, inspiring other leaders on the positive impact it can have on young people by sharing one of the student’s lived experience about building resilience through the arts.

Through the success of the trip, Razzamataz have forged exciting connections with schools interested in collaborating to deliver exceptional performing arts education and the team is currently on the lookout for talented teachers to join the Razzamataz team in Dubai.

Next year, Razzamataz will be celebrating its 25th anniversary at the Eiffel Tower in Paris and is exceptionally proud to have positively impacted the lives of young people through performing arts. With decades of experience, now is an exciting time to join the multi-award-winning brand either in the UK or the UAE.

 

 

UK opportunity

Join us in time for our 25th Anniversary celebrations at The Eiffel Tower, Paris next September! Ask about our finance options to help you fund your future! Don’t make finance an obstacle. Potential turnover is in the region of £300,000+ if working on the business full time and with adding our additional revenue streams.

Every now & again we have resale opportunities, please contact us to find out more! 

Training takes place regularly at the Razzamataz Head Office in the beautiful Lake District and Flagship school Razzamataz Carlisle. Get in touch Email: franchise@razzamataz.co.uk Visit: https://www.razzamataz.co.uk/

Book an online Discovery Den: https://www.razzamataz.co.uk/franchise-opps/book-discovery-den/

 

Dubai and UAE opportunity

The UK franchisor is seeking a single unit or area developer particularly for Dubai & Abu Dhabi to partner with our expert team in bringing Razzamataz Theatre Schools to Dubai and the UAE. Full training will be provided in the UK, with ongoing, hands-on support from our dedicated team, who will visit the UAE to ensure your success. Projected turnover varies dependant on size of territory taken. Contact the Head Office on franchise@razzamataz.co.uk or Denise on WhatsApp  +44 7801843007.

 

Hear from our franchisees

“I truly valued the opportunity to connect with other Principals on a deeper level. My coaching session with Emily was especially impactful and it pushed me out of my comfort zone and encouraged me to focus not just on my business, but on myself as well. I’m excited to take the insights I’ve gained back to the UK and apply them to both my personal growth and the growth of my business,” Brittany Arthur, Principal, Razzamataz Lancaster

 

“Spending quality time with fellow franchisees was an incredible experience. It was not only a great opportunity to bond, but also to learn from one another. The 1:1 coaching sessions were particularly valuable, offering personalised insights and strategies that will help take my business to the next level. I’m incredibly grateful for the support and knowledge gained,” Samantha Wingfield-Jones, Principal, Razzamataz Leighton Buzzard

 

“The whole experience has been eye opening, not just the culture of Dubai and UAE and the retreat which has been personal, but my biggest take home has been meeting and discovering other Principals that I’ve not connected with before and learning how much we have in common and how much we can learn from each other regardless of our differences,” Michaela Crumpton, Principal Razzamataz Bristol North & South

 

“I am so grateful for this opportunity and I’ve left feeling inspired by the others on the retreat. I’ve set myself some new goals as a leader and for my role within the two schools and I’m excited to support Debbie in the growth of the schools. I’m coming back reset and refreshed,” Lauren Kirkbride, Assistant Principal Razzamataz Carlisle and Dumfries

 

“It’s been an exciting  experience, and I’ve loved every moment of it. The opportunity to learn about Dubai, the UAE, and its culture has been fantastic,” Jessica, Razzamataz South Lakes

“It was so powerful. It’s so important that children get these opportunities. Absolutely brilliant,” audience member at GESS Dubai.

This was just one of the many enthusiastic responses from an educator and an audience member at the prestigious GESS (Global Educational Supplies & Solutions) Dubai Conference, where UK based Razzamataz Theatre Schools were invited to showcase the skills of their amazing students. The performance offered the chance for the young people to demonstrate what they learn each week at Razzamataz and it was particularly impressive as the cast members came from schools across the UK, rehearsing remotely with the choreographer who put together an emotional production of several songs from the global smash hit Matilda the Musical.

The trip was extraordinary for students, who brought their talents to an international stage and left a powerful impression on educators from around the world. Invited by the UK Trade Mission to perform at the prestigious GESS Dubai Conference, the students demonstrated how the performing arts can foster confidence, creativity, and resilience in young people. The audience were warm, welcoming and truly appreciative of the performers with another education leader saying: “That’s been the best part of this entire event.”  

In addition to their performance, the Razzamataz team participated in the Leaders in Education Conference, where they shared insights from their 25 years of experience fostering creativity and self-reflection in young people. The team spoke on topics such as “The Importance of Performing Arts Education in Schools Today” and “The Art of Resilience: How Performing Arts Foster Emotional and Social Growth in Young People.” The GESS theme of “Combine, Connect, and Create” resonated with the Razzamataz mission to connect young people with enriching opportunities that inspire passion and growth.

“As well as offering exceptional performing arts training, Razzamataz is about creating magical memories to last a lifetime, with this trip, we think we’ve done just that,” said Denise Gosney, MD and Founder of Razzamataz. “Our young people not only got a chance to share their talents and enthusiasm for performing arts with teachers from across the world, but they also had the chance to visit the city and experience some of its most iconic landmarks.”

The trip has had an impact on so many of the students as they have had the chance to delve into what participation in performing arts has given them, with Corey, age 18, from Razzamataz Weymouth saying: “Drama plays a crucial role in my life as it allows me to express my creativity and delve into different stories and characters. It has helped me understand myself better by exploring various emotions and perspectives. Through acting, I’ve been able to connect with others on a deeper level, sharing experiences and feelings that resonate with audiences, making them feel something meaningful.”

He goes on to express the huge impact the last few days in Dubai had on him explaining: “The trip was truly inspiring and has opened up opportunities we never thought possible. We’ve gained so much insight into the local culture, and the performance opportunity was absolutely incredible. It’s an experience that has broadened our horizon in ways we hadn’t imagined.”

Beyond the conference, students immersed themselves in the vibrant culture of Dubai, enjoying views from the Burj Khalifa, exploring future technologies at the Museum of the Future, and a mesmerising Dhow Cruise to name but a few memory-making excursions. This trip provided quality time with friends and family, leaving a lasting impression on everyone involved as Srita, the mother of Gia from Razzamataz Mansfield, reflects: “As a parent it was a wonderful being part of the Razzamataz community in this once in a lifetime experience. Something I will never forget! I was given a brilliant welcome and I can see why my daughter loves going to Razzamataz. The skills gained over the years have all come together for this epic performance. The whole experience was expertly put together.”

This visit also underscored Razzamataz’s ongoing international expansion efforts, as the Head Office made wonderful connections with schools looking to partner with Razzamataz to offer outstanding performing arts education as well as individuals who are interested in running their own Razzamataz school in Dubai and the UAE. Currently, the UK team are searching for exceptional teachers to be part of the first Dubai school to open in 2025.

Next year, Razzamataz will be celebrating its 25th anniversary at the Eiffel Tower in Paris and is exceptionally proud to have positively impacted the lives of young people through performing arts. With decades of experience, Razzamataz is excited to take its unique take on performing arts education global, reaching even more students around the world.

 

UK opportunity

Join us in time for our 25th Anniversary celebrations at The Eiffel Tower, Paris next September! Ask about our finance options to help you fund your future! Don’t make finance an obstacle. Potential turnover is in the region of £300,000+ if working on the business full time and with adding our additional revenue streams.

Every now and again we have resale opportunities, please contact us to find out more! 

Training takes place regularly at the Razzamataz Head Office in the beautiful Lake District and Flagship school Razzamataz Carlisle. Get in touch Email: franchise@razzamataz.co.uk Visit: https://www.razzamataz.co.uk/

Book an online Discovery Den: https://www.razzamataz.co.uk/franchise-opps/book-discovery-den/

 

Dubai and UAE opportunity

The UK franchisor is seeking a single unit or area developer particularly for Dubai & Abu Dhabi to partner with our expert team in bringing Razzamataz Theatre Schools to Dubai and the UAE. Full training will be provided in the UK, with ongoing, hands-on support from our dedicated team, who will visit the UAE to ensure your success. Projected turnover varies dependant on size of territory taken. Contact the Head Office on franchise@razzamataz.co.uk or Denise on WhatsApp  +44 7801843007.

One of the key advantages of joining an established franchise is the assurance that they possess a deep understanding of the business growth process. At Razzamataz Theatre Schools, this expertise is clearly demonstrated through their significant investment of time, resources, and knowledge in launching innovative new products. A prime example of this commitment is the successful rollout of Tiny Tots, a class tailored for babies and younger children and their adult that has received fantastic support since its launch.

Tiny Tots not only meets the demands of local families but also exemplifies the thorough research and strategic investment Razzamataz makes in developing new offerings. This has been demonstrated in schools throughout the UK, including most recently at Razzamataz Carlisle and Dumfries where franchisee Debbie Mitchell launched in Carlisle at the beginning of June.

Recognising the increasing popularity of baby classes, Debbie leveraged her expertise and the comprehensive support of the Razzamataz network to create a welcoming space for parents and their little ones. With classes tailored for newborns and toddlers, Tiny Tots quickly filled up, demonstrating the effective marketing strategies and community engagement initiatives that Razzamataz provides to its franchisees.

“The success of Tiny Tots is a perfect example of how Razzamataz invests in its franchisees,” said Debbie. “The training and resources I received were invaluable, enabling me to create engaging and fun classes that both the children and adults could enjoy. I knew from having young children myself that parents really needed a place that they could go to with their babies and meet others in similar positions. I realised that we could provide this for them together with a fun and engaging activity that would build fantastic social skills for children while we could create relationships with families in the area. This is truly unique to Tiny Tots and is proving to be a valuable product to assist with business development and growth.”

The growth of Tiny Tots in Carlisle was impressive with two full classes and a waiting list within just a few weeks. Before launching, Debbie conducted in-depth market research to understand the needs of parents in her community. Armed with insights and the backing of Razzamataz Head Office team, she was able to create something original for her schools in both Carlisle and Dumfries.

“The sessions are so interactive and fun with fresh, modern songs that the adults enjoy just as much as the children,” says Debbie. “There’s a different theme every single week, with a wide choice of songs from nursery rhymes to Disney classics and chart hits, but all connected to a certain theme. There’s singalongs, light shows and lots of sensory play allowing for a different level of interaction for all the children. The babies can enjoy the colours and feel of things while the older children can practice their call and response to the teacher, introducing them to life skills they will need for school.”

The success of Tiny Tots has also positively impacted Razzamataz’s broader offerings, increasing student enrolment by 30 in Carlisle and 15 in Dumfries. This growth highlights the effectiveness of Razzamataz’s franchise model, which prioritises innovation and community connection.

“When you are a new parent, you have no idea what path your child will follow,” adds Debbie. “A baby starting with you at Tiny Tots could be embarking on a journey of eighteen years. These sessions are a lovely way to build relationships because you are spending time with the adults in the classes, building rapport and getting to know them as individuals. What I’ve loved is seeing people forge genuine connections. Whether it’s grandparents bringing their grandchildren or new mums and dads, many choose to stay for a coffee or head to soft play afterwards, building friendships and offering support at this crucial time.”

For those considering a franchise opportunity, Razzamataz offers a proven model for success. The brand is committed to researching and launching new products that reflect current trends and meet community needs. With a strong social media presence and comprehensive marketing support, franchisees can easily promote new classes and initiatives, just as Debbie has done with Tiny Tots.

“We are all encouraged to be consistent with our marketing so the schools already had a big profile in the community,” adds Debbie. “By launching Tiny Tots, we have amplified our message and included a whole new customer database who may be learning about Razzamataz for the first time. Ultimately I know what it feels like to be a new parent and the challenges that come with it so I’m really proud to be able to create a nurturing environment where parents can feel supported while their little ones explore the joys of performing arts.”

 

UK opportunity

Join us in time for our 25th Anniversary celebrations at The Eiffel Tower, Paris next September! Ask about our finance options to help you fund your future! Don’t make finance an obstacle. Potential turnover is in the region of £300,000+ if working on the business full time and with adding our additional revenue streams.

Every now and then we have resale opportunities, please contact us to find out more! 

Training takes place regularly at the Razzamataz Head Office in the beautiful Lake District and Flagship school Razzamataz Carlisle. Get in touch Email: franchise@razzamataz.co.uk Visit: https://www.razzamataz.co.uk/Book an online Discovery Den: : https://www.razzamataz.co.uk/franchise-opps/book-discovery-den/

 

Dubai and UAE opportunity

The UK franchisor is seeking a single unit or area developer particularly for Dubai & Abu Dhabi to partner with our expert team in bringing Razzamataz Theatre Schools to Dubai and the UAE. Full training will be provided in the UK, with ongoing, hands-on support from our dedicated team, who will visit the UAE to ensure your success. Potential seven figure turnover if working full time on the business.

Contact the Head Office on franchise@razzamataz.co.uk or Denise on WhatsApp  +44 7801843007.